Privacy Policy
Effective 08/25/2025

Hidden Palms Ranch (“we,” “our,” “us”) respects your privacy. This Privacy Policy explains what information we collect, how we use it, and your rights regarding your data

1. Information We Collect

We collect personal information when you interact with us through our website, booking system, or contact forms:

  • Contact Information: Name, email address, and phone number

  • Booking Details: Height, weight, and riding experience for safety purposes

  • Payment Information: All payments are processed securely by our booking partner, FareHarbor. We do not store or process credit card details on our systems.

We may also collect limited technical data (e.g., cookies, IP address, and site usage) to improve website performance and user experience.

2. How We Use Your Information

We use the information you provide for:

  • Managing and confirming bookings

  • Sending appointment reminders and updates via text message if you opt in

  • Responding to inquiries and customer support requests

  • Sending marketing emails if you subscribe to our mailing list (you can unsubscribe at any time)

  • Improving our services and website

3. SMS Communications

By providing your phone number and checking the consent box, you agree to receive text messages about your inquiry, appointment availability, and appointment reminders.

  • Message Frequency: Varies based on your interaction with us

  • Opting Out: Reply STOP to unsubscribe at any time

  • Assistance: Reply HELP for support

SMS Disclaimer: No mobile information will be shared with third parties/affiliates for marketing/promotional purposes. All other categories exclude text messaging originator opt‑in data and consent; this information will not be shared with any third parties.

4. Data Sharing

We do not sell, rent, or share your personal information with third parties for marketing or promotional purposes.

  • Payment information is handled only by FareHarbor.

  • We may share limited data if required by law or to protect the security of our services.

5. Data Retention

We keep your personal information indefinitely unless you request deletion.

To request deletion of your data or unsubscribe from marketing emails:

  • Use the “unsubscribe” link in any marketing email

  • Or email us directly at beki@hiddenpalmsranch.com

6. Your Rights

You have the right to:

  • Access the personal information we have about you

  • Request corrections to your data

  • Request deletion of your information

  • Withdraw consent for marketing communications at any time

7. Data Security

We implement reasonable security measures to protect your personal information from unauthorized access, disclosure, or misuse. Payment information is never stored on our servers and is handled securely by FareHarbor.

8. Updates to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted here with the updated effective date.

9. Contact Us

If you have questions about this Privacy Policy or how we handle your information, contact us at:

Hidden Palms Ranch
1410 Oakway
Sanford, FL 32773


Email: beki@hiddenpalmsranch.com
Phone: 407-620-7893

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